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Marketing Technologist – Fully Remote

  • Dallas, TX

Marketing Technologist – Fully Remote - 1843


Direct Hire: Full-Time
Location: 100% Remote
Base Salary: $86K - $138K + benefits
Visa Sponsorship: Not available – U.S. Citizens only
Travel: Occasional


Candidates MUST have strong hands-on MarTech experience, including CRM/CDP platforms, marketing technology integrations, data architecture, and marketing operations process optimization.

This is a technical marketing operations role, NOT a traditional marketing, brand management, or campaign management position.


Position Overview
We are seeking an experienced Marketing Technologist to optimize and advance an enterprise marketing technology ecosystem. This individual will partner with Marketing, IT, Digital, and Analytics teams to enhance platform capabilities, improve data integration, streamline business processes, and support AI-driven marketing solutions.
Reporting to the Director of Marketing Technology and Operations, this role requires a combination of technical expertise, strategic planning, and cross-functional collaboration.

Key Responsibilities

  • Lead the optimization, integration, and enhancement of enterprise marketing technology platforms.
  • Execute MarTech technology roadmaps, system implementations, and platform upgrades.
  • Improve marketing operations through workflow automation and process optimization.
  • Collaborate with IT, Marketing, Digital, and Analytics teams to align technology solutions with business requirements.
  • Support CRM, CDP, ERP, and other platform integrations to ensure effective data flow.
  • Evaluate and implement AI-driven marketing technologies and automation solutions.
  • Oversee daily MarTech operations, vendor relationships, and platform performance.
  • Support technology budgeting, forecasting, resource planning, and investment decisions.
  • Drive technology adoption through training, change management, and user feedback.
  • Identify opportunities for continuous improvement and represent MarTech needs in enterprise technology planning.

Required Qualifications

Marketing Technology & Platforms
  • 5+ years of hands-on marketing technology (MarTech) experience.
  • Strong experience with CRM, Customer Data Platforms (CDP), Mobile Measurement Platforms (MMP), marketing analytics, and model-driven targeting.
  • Experience managing enterprise MarTech ecosystems, marketing automation, and digital marketing platforms.

Data Architecture & Systems Integration
  • 5+ years of experience in data architecture design, including data lakes and data warehouses.
  • 5+ years of experience integrating MarTech platforms, including CRM, ERP, CDP, and related systems.
  • Knowledge of ETL processes, middleware, and integration tools such as MuleSoft, Apache, or comparable technologies.
  • Ability to collaborate with technical teams to support data integration and system interoperability.

Marketing Operations & Process Optimization
  • 5+ years of experience optimizing marketing business processes and operational workflows.
  • Proven ability to improve efficiency through automation, technology enhancements, and scalable solutions.
  • Understanding of operational performance metrics, budgeting, and resource allocation.

Technology Roadmaps & Business Requirements
  • 3+ years of experience analyzing business requirements and translating them into technical solutions.
  • Experience developing, prioritizing, and executing technology product roadmaps.
  • Ability to coordinate technology initiatives with product managers, IT teams, and business stakeholders.

Collaboration & Change Management
  • Strong communication, analytical, problem-solving, and stakeholder management skills.
  • Experience working across Marketing, IT, Digital, Analytics, Compliance, and Procurement.
  • Experience supporting technology adoption, change management, vendor coordination, and platform implementations.

Preferred Qualifications
  • Experience applying AI to marketing automation, operations, or campaign optimization.
  • Experience leading enterprise MarTech modernization initiatives.
  • Master's degree in a related field.
  • Certifications in technology management, project management, or human-centered design.

Education
  • Bachelor's degree in Marketing, Business Administration, Technology Management, or a related field.
  • Equivalent relevant education and professional experience may be considered.